December 17, 2004
Mapping Out Your Virtual Real Estate
In the wired world of politics, pushing your ‘product’ is a lesson in real estate. The location you place your product matters, almost as much as the product. Below are three examples, of online campaigns in progress you might learn some lessons from, with these folks who are in the process of figuring it out.
Yahoo! Nabs JibJab: Political Satire Meets Product Placement
Dave Pell writes hat the open source web browser, has been upstaged by the open source ad campaign. “Today's NY Times features a 2 page Firefox ad that features, and was paid for, by thousands of people who use and/or helped to build the product.”
Henry Copeland On Lessons Learned From A Local Blog-Ad Campaign In Atlanta
Toby Bloomberg, Atlanta's leading blog evangelist, has been working with one of her clients to test Blogads. The small test wasn't a raging success. Toby has blogged the experience, and I've added some thoughts in her comments. I'll repeat them here to have a copy secure for my own reference.
Posted by Buzz Webster at December 17, 2004 11:24 AM | Permalink | Comments (1)
Comments
great post, great blog, you should advertise
Posted by: Zed at December 28, 2004 02:02 PM
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